Hello! Are you a new blogger looking for ways to attract the first followers to your young blog? Or are you an unsatisfied blogger looking for new ways to take your blog to the next level? If yes, then this post is for you. Fujinsei may not be that impressive, but it has made me proud in the 3 years since I created it. I hope that the following blogging tips I learned from experience will help grow your blog in a positive way.
10 Ways to Make People Love Your Otaku Blog
1. Embrace your inner otaku.
Fujinsei’s tagline. If you’re writing an otaku blog, you have to accept the label “otaku”. I know that many are hesitant to identify themselves as otaku because of the negative stereotypes associated with the label. But if you embrace your inner otaku, it gives your posts more authenticity and authority, especially if your readers also identify as otaku. Otaku attracts fellow otaku. Be proud.
2. Don’t be an asshole.
This sounds like common sense, but I’m sorry to say that there are assholes in the otaku blogosphere. Trust me. I’ve encountered some of them, unfortunately. Don’t be one of them. Be welcoming of new and potential readers/followers. Be respectful and friendly. Familiarize yourself with internet ethics. It’s okay to disagree and stand behind your own opinions, but it’s never okay to insult and humiliate others just because they don’t agree with you.
Who wants to deal with an asshole? You’ll just drive people away from your blog. You can be as critical as you want in your writing, but strive to do so in a respectful manner that doesn’t strip others of their dignity as human beings.
3. Find a specialty…or two…or three…
Strive to specialize in something because being an “expert” or someone close to that gives you authority and confidence. Your readers will trust that you really know what you’re talking about. You will also gain loyal followers, especially if your specialty is not readily available on the web and you’re one of the few—if not the only—most likely source of information.
As for myself, I specialize in fan culture. Unlike other otaku bloggers, I don’t typically write anime/manga reviews. I write more about fan behaviour and tendencies, sometimes exaggerating and making fun of them to highlight some of the ridiculous stereotypes associated with the fandom in my Fujinsei Kempo Series. In extension to this, I strive to support fellow otaku bloggers with my Blogging Tips and Blog Carnivals. I’m also known for my huge love for ONE PIECE and Yuri!!! on ICE. As a result, my blogger friends come to me whenever they have any OP or YOI questions. Another lesser known specialty of mine is for the Japanese radio show Dear Girl ~Stories~.
Specialize. Strive for expertise. If you do, people hungry for more information will flock to your blog and if they like what you have to offer them, you’ll gain loyal followers.
4. Learn how to write well…like, seriously.
Minimize, or better yet, eliminate typos, grammar and punctuation errors. A blog filled with writing errors is a big turn-off. But these are only superficial issues. A more important issue that you should address is how to write effectively. Meaning, how to write well-balanced, understandable and engaging posts that make people want to read more.
Using long, big, hard to pronounce words doesn’t make you sound intelligent. It makes you sound pretentious and trying too hard instead, even snobbish. But don’t sound like you’re talking to a toddler either. That’s just dumb.
Writing well is respecting your readers. Don’t waste their precious time by making them decipher what you’re trying to say. Abuse your readers’ eyes with your terrible writing, and I’ll guarantee that they’ll never set foot on your blog again and look for another blog with better writing than yours.
5. Aim for clarity always.
Got an opinion? Write it clearly with no hesitation. Don’t bury your opinion beneath confusing thoughts. For example, a reader clicks on your post with the title “Why (insert anime title) Sucks” expecting to read about the anime. Instead, your reader is bombarded by 10 paragraphs of your personal problems, your bleak future, and your acne before that last paragraph finally talking about the anime. If you want to write why an anime sucks, then list all the reasons why you think it sucks. No more, no less. Easy to read, easy to understand. Your readers will thank you and perhaps they’ll come back for a similar post in the future. Like I said in #4, don’t waste your readers’ time. Write well and write clearly.
6. Become a library, not a blackboard.
Writings on a blackboard are erased and forgotten. Don’t be one. Become a library instead. Write resource posts that will still be valuable and relevant long after you’ve written them. For example, my most popular posts are my recommendation Lists. Even though I have written many of them months, even years ago, they are proving to have tremendous staying power. The most popular ones garner ten thousand plus views a month. Even when I go completely inactive, Fujinsei’s stats don’t suffer much thanks to these valuable posts. Some even tell me that they bookmark some of my posts for reference. Provide value to your readers, and they will be repeat visitors to your blog.
7. Consistency is key.
Treat blogging like a marathon, not a sprint. Too many new otaku bloggers lose steam within half a year or less of creating their blogs. Think long-term. Don’t give up. Know that burn-outs are normal. If you need to take a break, do so and replenish your blogging fuel. (Recommended Post: I Regularly Take Breaks From Blogging And Why You Should, Too)
Create a blogging schedule, but make it realistic. Posting daily is great and all but if you know you can’t keep it up, don’t. Perhaps only blog once a week or twice a month or even just monthly, but make it consistent. Some important tips that I can give you are to use the “Schedule” function on your post editor and keep a blogging calendar. The “Schedule” function allows you to schedule your posts in advance so when you suffer the dreaded blogging burn-out, you can feel at ease knowing that your blog is still pumping content during your inactivity. A blogging calendar is also very helpful in keeping track and organizing posts. It can also motivate you to blog more often because you have a visual overview of your posts.
Consistency not only makes blogging easier for you in the long run, but it also builds trust between you and your readers because they can expect more of the posts that they love from your blog in the future. And when you suddenly disappear, they’ll actually worry and try to contact you. It’s one of the most touching feelings.
8. Treasure your readers & followers.
Always be grateful. Don’t take them for granted. Add “Thank You” to your blogging vocabulary, and use it generously & sincerely whenever addressing your readers & followers. They’re not just mere numbers to boost your stats. Treat them like the real people that they are, who are supporting and encouraging you to be a better otaku blogger. Connect with them. Befriend them. Learn from them. Treasure them. You’re nobody, remember this—you’re NOBODY on the internet without them.
9. Be you.
Cultivate your own voice, your own style. Don’t be a second-rate, trying hard copycat. I know this is hard, but in time you’ll develop your own voice and your readers will associate you with it. It’s your brand, after all. Experiment and explore different styles. And if you find your own unique voice, congratulations! But even then, don’t be afraid to evolve.
10. Accept that NOT everyone is going to love your blog.
What?! You may think that I’m being contradictory, especially with a post title “10 Ways to Make People Love Your Otaku Blog.” But I’m just giving you the harsh reality, and that is NOT everyone is going to love your blog. That’s the truth and nothing but the truth.
I wrote this post to help you make a niche audience really love your blog, which by the way I’m still working my ass off to do. I can’t help you if your goal is to make the 7 billion people on Planet Earth love your blog. We’re otaku bloggers. We’re a niche group and within this niche are more niche groups. Find your target niche, specialize in it, start blogging, and attract readers in this niche to read your blog.
Don’t be disappointed if you only have 51 followers right now. It’s better to have 51 loyal followers who regularly read your posts and comment, engaging you in meaningful discussions than having 1000+ followers who never read your blog and just followed you for the follow-back. Treat your current followers with kindness and they’re going to reward you with loyalty and hopefully free promotion for your blog to their friends.
That’s all for today. Thank you very much for reading. As a fellow otaku blogger, I wish you an enriching and fulfilling blogging journey for years to come. All otaku bloggers unite! Have a lovely day. Cheers!
/Wild Arria fled/
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